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It’s likely that you’ve heard of method acting, the process where actors try to completely inhabit their roles. But what about method dressing? The act of telling a story through clothing is known as method dressing. The film industry is being completely overtaken by this new trend, and we have already seen many actors attend movie promotional events dressed as their respective characters in statement-making attire, accessories, and footwear.

Jenna Ortega

Without a doubt, “method dressing” was made popular by actress Jenna Ortega. She has been giving off soft goth vibes ever since her appearance in the Netflix most popular show “Wednesday”, and it’s hard to tell where the character ends and Ortega begins.

Halle Bailey

Halle Bailey served some major mermaidcore vibes with her phenomenal outfits during her promotional tour for The Little Mermaid, and her looks were a true fashion treat.

Alia Bhatt

Last year, when promoting her film ‘’Gangubai Kathiawadi,’’ she wore white sarees with red roses in her hair to represent her character.

Alia Bhatt wore chiffon saris with statement blouses and earrings to symbolise her character Rani Chatterji and to revive the old Bollywood glam while promoting her movie “Rocky aur Rani Ki Prem Kahani.”

Margot Robbie

The Barbiecore is elevated by Margot Robbie. During Barbie’s promotional tour, she dressed in outfits inspired by Barbie dolls. She looked fantastic thanks to her stylist Andrew Mukamal.

Ryan Gosling

Ryan Gosling’s portrayal of Ken during the promotional tour was delightful, and he ups the ante in terms of style.

Zendaya

During the Spiderman press tour, Zendaya, the queen of fashion, wore several outfits inspired by her film.

Blake Lively

By sporting a variety of chic tailored suits while promoting her 2018 film A Simple Favour, Blake Lively proved that method dressing can be a winning strategy.

Since actors must do so many promotions for films these days, method dressing has developed into a popular marketing and storytelling technique. This gives actors the opportunity to show off their fashion sense while also helping the audience understand the movie. Even though everyone is doing it at once, method dressing has been popular for quite some time.

To put it simply, method dressing entails using clothing to create wearable stories that help the wearer bring fictional characters to life.

Winter is not just a season; it’s a feeling of warmth, comfort, and style. And GulAhmed, a name synonymous with timeless fashion, has once again cast its enchanting spell with the all-new Winter Luxe Collection – Volume 1. This collection is not just a winter collection; it’s a symphony of elegance, and it’s available both in-stores and online. Let’s dive into the exquisite world of GulAhmed’s winter unstitched suits.

Velvet: A Touch of Opulence

When it comes to winter, nothing spells luxury quite like velvet. The Velvet catalogue within this new winter collection is a true showstopper. Imagine wrapping yourself in the soft caress of velvet, feeling like a star at every winter soirée. GulAhmed’s Velvet range is the epitome of opulence, making it a must-have in every lady’s winter wardrobe.

Pashmina: Elegance Redefined

For those who seek elegance in every stitch, the Pashmina collection is a masterpiece. Pashmina wool, known for its exquisite softness and warmth, takes center stage in this segment of the winter collection. These winter dresses redefine elegance and sophistication, making them perfect for both formal gatherings and cozy evenings by the fireplace.

Khaddar: Tradition Meets Trend

GulAhmed’s Khaddar catalogue is a tribute to timeless traditions. Khaddar fabric is celebrated for its durability and ability to keep you snug in chilly weather. This segment of the collection offers a wide array of designs and patterns that seamlessly blend tradition with contemporary fashion. It’s no wonder it’s considered one of the best winter collections around.

Linen: Versatile Chic

If versatility is your style mantra, then the Linen collection is your winter muse. Linen fabric is renowned for its breathability and adaptability, making it suitable for various occasions and weather conditions. From daytime casual to evening chic, GulAhmed’s Linen winter dresses allow you to effortlessly transition from one look to another.

This winter collection isn’t just about fabrics and designs; it’s about crafting a wardrobe that resonates with your style and comfort. GulAhmed’s unwavering commitment to offering the best winter collection for ladies is evident in every aspect of this collection.

And the best part? You can explore and purchase these winter unstitched suits both in-stores and online. Whether you prefer the tactile experience of shopping in a brick-and-mortar store or the convenience of browsing the online winter collection from the comfort of your home, GulAhmed has you covered.

As we step into the enchanting world of winter, GulAhmed’s Winter Luxe Collection – Volume 1 serves as a beacon of style and warmth. Whether you’re drawn to the luxurious allure of velvet, the timeless charm of Pashmina, the tradition-meets-trend vibe of Khaddar, or the versatile chic of Linen, this collection promises to cater to your unique fashion needs.

In conclusion, if you’re in search of the perfect winter dresses that seamlessly blend elegance, comfort, and style, GulAhmed’s Winter Luxe Collection – Volume 1 is your ultimate destination. It’s more than just a winter collection; it’s a reflection of your exquisite taste. Don’t miss the opportunity to embrace the magic of winter with GulAhmed. Visit their stores or explore the online winter collection today and redefine your winter style with unmatched elegance.

As the sun (kind of) sets on another scorching summer, LAMA is back to sneak a little excitement into your wardrobe with its much-anticipated End of Season Sale for summer. For a brand that almost never goes on sale, its season-end discounts are always huge with up to 60% off on the entire collection of clothes and shoes. The best part is, since its a western basics brand, a lot of their summer stock is technically year-round stock! So, you don’t even have to pack anything away to wear next spring.

LAMA, known for its commitment to easy, functional clothing, has become a mecca for pre-holiday shopping in the country. You’re not breaking the bank, but you get the international high street feel. And there’s still a ton of summer left, so we’re not complaining. Some of us still have vacationing to do, and the focus on comfort fashion, from shoes to apparel, is a Godsent for travel.

The only thing that needs to be faulted here… is how quickly stock and sizes run out! Especially during their sale period, it becomes really hard to find what you want in your size.

Hey, LAMA: We want to be strolling down a boardwalk (real or imaginary, does it matter?) in a pleated skirt from your summer collection, go to a barbecue in that super comfortable oversized organic cotton T-shirt, get on a plane in our LAMA MAMA sandals and lounge at home in those sweet, sweet linen matching separates… so make more stuff we can buy on sale!

For this season-end sale, we’ll be closely eyeing their made in Pakistan range of leather shoes and organic t-shirts (both of which we can wear in the winter), their button-down shirts because when do those ever go out of style, and their maxi dresses some of which are made in slightly thicker fabrics and will work quite superbly for the fall season. Especially for those of us living in the south of the country, where winter is an unpredictable visitor, we can stretch out the summer living for a few more months.

Sales at LAMA don’t last for a very long time, as we’ve learnt from experience, and this one probably won’t be any different. A couple of weeks and bang, before you know it, they’re all wiped out of stock and they’re dropping their fall/ winter collection. We’re quite curious to see what winter will bring at LAMA this year, considering their fantastic basics collection last year. Whether they stay true to their reputation will remain to be seen.


For now, get shopping online because they’ve still got a lot of stock– or if you’re lucky enough to live in the same city as a LAMA store… why aren’t you in the car already? Pro tip: Keep the trunk empty, you’re gonna need it for the way home.

Mahnoor Latif is a digital creator, based in Lahore. She shares outfit ideas on her blog “thatedgymassi”. In this article, she shares how to build an outfit from scratch.

With myriad retail shops now offering ready-made outfits why should we even bother with the hassle of making our own clothes – that’s what most of us say to ourselves, right? But there are two reasons why you would want to design your own outfit: (i) fast fashion clothes are not durable and long-lasting; and (ii) you want to wear something that only you own, no one else has that same exact outfit – it’s unique to you.

So, how would we go about designing our own outfit? Well, it is pretty straightforward (and a process our mothers know at the back of their hand) as follows:

Step 1: Sourcing the Material

You can purchase the material from any of your preferred shops in your cities. In Lahore, there is Raja Sahib, Liberty, Lahore Center, Azam Market, etc. Bargain your way through the shops and buy solid colors or prints, whatever is your preference.

Step 2: Finalising the Design

I draw inspiration from social media when it comes to designing my outfits. At times I’ll either like a cut or outfit I saw from a Pakistani or Indian brand and try to replicate that to fit my own aesthetic, or I’ll make a design from a culmination of different styles and cuts I have saved on Pinterest.

Step 3: Buying the Accessories

This step ties in with Step 2 above, so once your design is finalized, you go out and buy the laces, buttons, and any extra accessories that you need to bring together your outfit.

Step 4: Getting it Stitched

This step is pretty standard but can involve a lot of debate with your tailor depending on the design you want to be executed.

Step 5: Styling the Outfit

The final and best part of the whole process, getting to style and wear the outfit you designed!

In the fast-paced and dynamic world we live in, there are individuals who excel in multiple fields, defying conventional boundaries and embracing diverse passions. Dr. Taniya Habib is one such remarkable personality who has made her mark as a dentist, aesthetician, and a successful entrepreneur running her clothing brand, ‘Habib.’ Her inspiring journey is not only defined by her immense talent and dedication but also by the essence of sisterhood, feminism, and empowerment that flow through the heart of her brand.

The Journey as a Dentist:

Dr. Taniya Habib’s journey into the field of dentistry began with a deep-rooted passion for helping others. After completing her dental education, she set out to make a positive impact on people’s lives through her expertise in oral health. With a compassionate approach and a keen eye for detail, Dr. Habib quickly earned a reputation for providing top-notch dental care to her patients.

http://www.goodtimes.com.pk/blogs/wp-content/uploads/2023/08/IMG_6295.jpg

Pursuit of Aesthetics:

In addition to her dental practice, Dr. Taniya Habib developed a strong interest in aesthetics. She recognized that the way people feel about their appearance is closely linked to their overall well-being. Combining her dental expertise with knowledge of aesthetic treatments, she sought to enhance her patients’ self-confidence and self-esteem.

The Aesthetician’s Touch:

Dr. Habib’s journey into the world of aesthetics led her to become a skilled aesthetician. Through advanced training and a commitment to staying abreast of the latest trends and techniques, she offers a wide range of aesthetic treatments, including skin rejuvenation, non-invasive procedures, and more. Her personalized approach and dedication to providing natural-looking results have earned her a loyal clientele.

Entrepreneurial Venture: ‘Habib’ Clothing Brand:

Beyond her career in dentistry and aesthetics, Dr. Taniya Habib’s creativity and entrepreneurial spirit knew no bounds. Drawing inspiration from her diverse cultural background and passion for fashion, she decided to venture into the world of clothing and launched her own brand, aptly named ‘Habib.’

The ‘Habib’ Brand:

With her clothing brand, Dr. Habib strives to blend modern fashion with cultural heritage, creating unique and timeless pieces that resonate with people from different walks of life. Her designs are a testament to her creativity, reflecting her vision of elegance, comfort, and inclusivity. Through her clothing line, she aims to empower individuals to embrace their identity and express themselves with confidence.

The Power of Sisterhood and Empowerment:

At the core of ‘Habib’ lies the power of sisterhood – a bond that is unbreakable and strong. Dr. Taniya Habib, along with her sisters, shares a vision of creating a brand that celebrates this unique connection and uplifts the spirit of every woman. Through their designs, they weave stories of unity, love, and resilience, inspiring customers to embrace their own relationships and cherish the support they receive from their sisters and friends.

Sareena Habib: The Creative Force:

Sareena Habib, the creative head behind ‘Habib,’ is a force to be reckoned with in the fashion industry. Her innate sense of style, combined with a profound understanding of the brand’s values, allows her to craft designs that are both contemporary and deeply meaningful. Each piece of clothing showcases the essence of femininity, empowerment, and individuality, making every wearer feel like a queen in her own right.

Paying Homage to their Father’s Name and Empowering Feminism:

The name ‘Habib’ itself is a heartfelt tribute to their beloved father, symbolizing the love, guidance, and support he has provided throughout their lives. Through their brand, Dr. Taniya and her sisters aim to honor their father’s legacy by instilling the values he has imparted, including the belief in equality and the strength of women. Coming from a conservative Pathan family, having a strong political background, their father not only protected by encouraged each of his daughters to become financially independent, to follow their dreams and have them his full support in becoming the vets version of themselves. ‘Habib’ stands as a testament to the positive influence of their father in shaping their lives and fostering a deep sense of pride in their heritage. One of the central missions of ‘Habib’ is to promote feminism and empower women. The brand advocates for gender equality and challenges the notion that women need brothers or sons to achieve greatness or make their parents proud. Driven by the belief that women are just as capable as their male counterparts, ‘Habib’ celebrates the achievements of women and seeks to break down societal barriers that hinder progress and growth.

Conclusion:

Dr. Taniya Habib’s multifaceted journey as a dentist, aesthetician, and fashion entrepreneur takes on a special significance with the story behind ‘Habib.’ As co-founders, the four sisters have infused their brand with the values of sisterhood, empowerment, and feminism. Led by the creative brilliance of Sareena Habib, ‘Habib’ embraces the essence of modern fashion while paying homage to their father’s name. With a clear vision of promoting equality and empowering women, ‘Habib’ stands as a beacon of inspiration, reminding us that women are capable of achieving greatness and making their parents proud on their own terms. Through their unique designs and unwavering commitment to feminism, ‘Habib’ leaves a lasting impact on the fashion industry, encouraging women worldwide to embrace their identity, strengths, and aspirations. Dr. Taniya Habib’s commitment to uplifting others through her dental practice, aesthetic treatments, and fashion endeavors is an inspiration to all. With her brand ‘Habib,’ she continues to leave a mark in the world, not just through her products, but also through her values of sustainability, social responsibility, and empowerment. As we celebrate the achievements of this multifaceted individual, let us be reminded of the endless possibilities that lie within us, waiting to be explored and embraced.

In a world increasingly drawn to subtle luxury and minimalism, the Color Blocking Trend stands firm, celebrating the brilliance of bold colors that defy the monotonous monochromes we once adored.

While you might assume this trend fits only in Western fashion, let’s debunk that myth. In South Asia, our affinity for rich, vibrant shades, deeply rooted in our heritage, is undeniable. Colors in our region tell stories, convey identities, and preserve centuries-old customs. The Color Blocking Trend seamlessly marries this cultural penchant for striking hues with contemporary fashion, crafting an intriguing juxtaposition of tradition and innovation.

Leading the charge are none other than the talented trio of Alia Bhatt, Saba Qamar, and Hania Amir as seen above. These starlets have fearlessly hopped on the bandwagon of this vibrant trend, showcasing their flair for fashion and trendsetting.

Even in western looks, Victroria Beckhem and our very own Hania Amir have pulled this trend off very well.

Here are some colour combinations to help you take inspo and create your own trendy outfits and looks.

Hooded dresses have made a stunning comeback in the fashion world, capturing the interest of both critics and fans with their charming and enigmatic appeal. A number of well-dressed celebrities have fully embraced this trend, bringing it back into the spotlight. Whether it’s worn to a high-profile runway show or a red carpet event with a star-studded guest list, the hooded dress has returned as a versatile and alluring fashion statement.

Hooded dresses are not new to the fashion world. With centuries-old roots, the silhouette has been used throughout history. Hooded dresses have always drawn attention, from their opulent appeal during the Renaissance to their cultural and religious usefulness in the Middle East.

In Western culture, the dress is most frequently associated with the 1980s, when Grace Jones made headlines for donning a purple hooded Alaïa dress in the 1985 movie ”A View To Kill”. She later wore the same ensemble to the Alaïa Spring/Summer 1986 Haute Couture show. However, Yves Saint Laurent, who debuted its signature hooded “capuche” pieces in the middle of the 1980s, was among the fashion houses that supported the trend and contributed to the popularity of hooded dresses throughout the decade.

Hooded dresses have regained popularity off the red carpet and on the runways. Hussain Rehar, a Pakistani fashion designer, ran with his own interpretation of hooded dresses for the new  collection, and we absolutely adore it.

Hollywood’s newest go-to outfit for the red carpet is the hooded gown. Stars like Margot Robbie, Bella Hadid, and Jenna Ortega have been spotted making a fashion statement in hooded gowns. The eye-catching evening look was first popularized in the 1980s by late fashion icons like Yves Saint Laurent and Azzedine Alaïa, but it still looks modern today.

Malala, the youngest recipient of the Nobel Prize, made her Oscars debut in 2023 wearing a Ralph Lauren sequined hooded gown. She stunned everyone in yet another custom-made Jil Sander gown for the Vanity Fair Oscars party.

Not once, but twice, Anne Hathaway nailed the hooded gown look. Anne looked stunning in a Ralph Lauren dress at the 2015 Met Gala. Recently, she looked stunning in a Versace hooded gown at the “Bulgari Mediterranea High Jewellery” event in Venice.

At the 2018 Met Gala, Priyanka Chopra, the undisputed queen of fashion, stood out in a custom velvet Ralph Lauren gown with a bejewelled hood.

Aishwarya Rai made an appearance at the premiere of “Indiana Jones and the Dial of Destiny” at the 2023 Cannes Film Festival wearing a hooded gown designed by Sophie Couture. She gave off a very unimpressed look, but the look still went viral online.

All of our favorite celebrities are beautifully embracing this trend and making fashion statements, which proves that it is here to stay. It expertly fuses traditional themes with modern sensibilities, allowing for risk-taking and iconic style statements.

Furthermore, hooded clothing gives people a modest way to express their individual style. The adaptability and aesthetic appeal of hooded clothing are valued by many people, regardless of their background. While embracing fashionable looks, they can be worn in a way that respects individual modesty preferences.

 Other stars like Natalia Bryant, Laura Harrier, Sabrina Carpenter, Amber Valletta, Simone Ashley, Doja Cat, and Ashley Park also looked amazing in the hooded gowns.

This year, fruits and vegetables are the biggest sources of summer beauty inspiration, and the most recent manicure craze is no exception.

Blueberry milk nails—a powdery blue manicure inspired by yet another dairy-based beverage. On TikTok, this  manicure fad has taken off, and everyone is crazy about it. The milky effect of milky nails is emulated in this lovely blue manicure by layering a creamy, translucent shade of blue over a base of white or pearlescent nail polish.

Blueberry milk nails has a creamier tone than a basic pastel blue. It’s a stylish transparent color that is bright but not outlandish. The hue is striking but understated and flattering on all skin tones. According to celebrity nail artist Sonya Meesh, the fruit milk colors trend was started by South Korean nail artists because strawberry milk, banana milk, and blueberry milk are genuinely quite popular drinks there.

Zendaya was spotted at the fashion show wearing a blueberry milk manicure, and other celebrities, like Sofia Richie Grainge, Dua Lipa, and Sabrina Carpenter, appear to be fans of Blueberry Milk Nails.

If you follow few easy steps, you can easily recreate the manicure at home without having to visit a salon. Start with cleaning your nails, then shape them how you like. Choose your color next. You can use a milky white base coat and then a translucent blue topcoat, or you can go more daring and use a creamy light blue finish. To guarantee that your manicure lasts, seal everything with a top coat.

So what are you waiting for? Get your summer nails now and make a fashion statement this season.

                       Photo: Fatima Tariq Photogrqphy, Yratta Media, Pictroizzah/ Instagram

Selecting clothing for your wedding festivities is challenging, and selecting jewellery to accessorise your look is even more challenging! The matha pattis and maang tikkas are vital components of the bridal ensemble. The addition of maang tikka, matha patti, or jhoomar to your bridal ensemble will give it a touch of royal elegance and glitz. Regardless of the style, whether dainty or big and bold, bridal maang tikka designs never fail to leave us speechless. Here are some of the different styles of maang tikkas we’ve seen on real Pakistani brides.

Jhoomar/ Passa:

Photo: Yratta Media/ Instagram   Styling: Saaish

Muslim or Sikh brides typically wear jhoomar, also known as a Passa. Most brides pair jhoomar with maang tikka to give their bridal look a more royal and traditional appearance. Even Hindu brides of today adore donning jhoomars on their special day. Although it looks incredibly traditional and modern, it gives the appearance a hint of royalty.

Photo: Sara Idress/ Instagram

Minimal Maang Tikka:

Photo: Yarrow Wedding/ Instagram

If you’re a minimalist bride, you’ll love minimal maang tikka. You won’t feel them too heavy on your head because they are lightweight. For the bride who prefers to keep things simple, these tiny maang tikkas with just a hint of tradition are perfect.

Photo: Yarrow Wedding/ Instagram

Matha Patti:

Photo:  Sara Idress/ Instagram

Despite the fact that it was once a traditional piece of jewellery, it now serves more as a fashion statement. The term “matha patti,” which is derived from the words “Matha,” which means “forehead,” and “Patti,” which means a strap or band, refers to the customary head jewellery that looks incredibly exquisite.   Their matha patti, which features exquisite work, is a sight for sore eyes and a favourite among brides.

Photo:  Images by Natasha/ Instagram

Sheeshphool Tikka:

Photo:  Muaz Caught This/ Instagram

This wedding season, sheeshphool tikka is quickly becoming every bride’s favourite because it adds a great twist to otherwise traditional mang tikka designs. Modern brides would adore wearing this to their wedding festivities. It has a very sleek, beautiful appearance.

Photo: Sara Idress/ Instagram

The Chand Tikka:

Photo: Omgmoods/ Instagram

Chand tikka has long been a favourite piece of jewellery and is a classic. This style is the most typical and was worn by many brides, making it one of the most popular options. The beauty of this design is in its simplicity, and the design mostly consists of pearl and polki accents, which add a lot of elegance to your bridal look.

Photo: Yarrow Wedding/ Instagram

 Diamond Maang Tikka:

Photo: Omgmoods/ Instagram

Diamonds are bride’s best friend, and the diamond maang tikka looks absolutely incredible, making the bride look stunning! These look incredibly elegant and give your outfit more oomph.

Photo:  Yarrow Wedding/ Instagram

Floral Maang Tikka:

Photo: Sara Idress/ Instagram

For pre-wedding ceremonies like dholak, mayoun, and mehndi, floral maang tikkas are a perfect option. These maang tikkas are lovely and appealing.

Photo: Sara Idress/ Instagram

Gold Maang Tikka:

Photo:  Yarrow Wedding/ Instagram

Nothing beats a pure gold maang tikka; these maang tikks look timeless, give you a super classic look, and never go out of style.

Photo:  Yarrow Wedding/ Instagram

Body diversity is a major problem in the fashion business, especially when it comes to providing options for plus-sized people or having plus-size models walk the runways. One of its shortcomings is the lack of representation for various body types. The fashion industry is notorious for not being representative or inclusive of those who aren’t skinny or who do not fit the mainstream beauty standard. The Pakistani fashion industry is progressively taking baby steps to embrace a more inclusive and diversified definition of beauty and style. There has recently been a shift in the clothing sector, with a few major labels running advertising using plus-size models. But most fashion designers are still apprehensive about including plus-size models in their advertising campaigns.

Photo: Faiza Saleem/ Lulusar / Facebook

Firstly, it’s a common misunderstanding that plus-sized modelling promotes obesity. Plus-sized models are those who portray an average body type in society. They models show that modelling is more than just good looks; it’s also about your ability to project confidence and how well you can present yourself.

The word “plus-size” is used to describe models larger than size 12. However, people think that those who are larger than size 12 aren’t normal-sized; rather, they are extra-large. It’s interesting to note that the CDC reports that adult women aged 20 and above have average height, weight, and waist measurements that fall between a size 18 and 20.

Photo: Khaadi / Facebook

Curvy women cannot meet the ideal beauty standards set by the industry. These false notions of beauty standards send the impression that women must look a specific way to be considered beautiful or even appealing, rather than sending an important message about body positivity. If being skinny is normal, then being curvy must also be. The sizing is another major problem; although certain companies claim to be size inclusive, the largest sizes they currently offer are size 12. 

Curvy women have few clothing choices, and size is highly limited. In addition, the sizes are shrinking day by day. They lack styling expertise because there aren’t enough plus size models for them to get fashion ideas from. By extending sizing, everyone—regardless of size—could take advantage of well-made designer items that boost their self-confidence.

Photo: Risham Khan/ Zainab Salam Studio/ Instagram

Yes, designers like as Kamiar Rokni, Hussain Rehar, and Zainab Salman have recently included one plus size model in their campaigns. Plus size models are also included in the campaigns of other fashion labels such as Khaadi, Gul Ahmed, and Lulusar. It’s unfortunate that these efforts—while admirable—are insufficient.  No one should be given a small selection of clothing alternatives because there aren’t enough sizes to fit them. The fashion business is a significant contributor to representation in our media, which is essential. People begin to doubt their value in society when they aren’t treated equally or fairly. People may feel that they don’t belong among their peers because of this feeling of outcasting. 

Photo: Sabah Malik Khan/ Kamiar Rokni/ Instagram

The other side of the story is that not only the designers, but also the audience, is not ready for the plus-size models. They don’t acknowledge them.Plus size models are still chastised for appearing on high fashion runways. To disseminate the idea that all bodies are attractive and that we should welcome them all, there is still more work to be done.

The fashion industry should take more initiatives to promote body positivity, and plus size models should be used in every campaign just like any other female of a regular size. This would make the ad stand out and shatter stereotypes.

Photo: Ayesha Fazli/ Hussain Rehar Instagram

The key is repetition, and designers should be more willing to include plus-size girls in their campaigns. When plus-size models start to appear in every advertising, I think people will start to accept the idea that all women are attractive regardless of their weight, skin tone, or height. We may not need terminology like plus-size or size-inclusive in a few years when the industry has advanced even farther. Change is coming because we are evolving as a community. Therefore, keep on because both fashion and size are growing in our society.

Here are a few plus-sized models that we’ve seen walking on international runways. We hope to see more plus-sized women in Pakistani fashion shows.

Ganni Copenhagen Spring 2023

Michael Kors Spring 2022

Sabyasachi Heritage Bridal 2023

Chloé Spring 2022

Valentino Fall 2022

Prabal Gurung 2018

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